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Sephora VIB Sale: Score royal- and celeb-loved beauty buys for up to 20% off

‘Tis the season for Sephora savings.

The beauty retailer’s massive sitewide sale only happens three times a year — and starting today, the fall Sephora VIB Sale 2023 has officially kicked off for all shoppers.

The seasonal savings event brings three levels of sweeping discounts on almost everything Sephora sells: 20% and 15% off for Rogue and VIB Sephora members, respectively, and 10% off for Beauty Insiders (a free-to-join membership tier).

And if you’re not sure where to start, why not take notes from celebrities’ beauty bags? Below, we’ve broken down 23 can’t-miss deals on star favorites — from royal-approved skincare to eyeshadow palettes from celebrity makeup artist Pat McGrath. 

Lancôme Hypnôse Mascara

Lancome mascara
Sephora

Eyeing Kate Middleton’s lush lashes? She reportedly uses this volumizing mascara. It’s a longtime royal family favorite, as Princess Diana’s makeup artist, Mary Greenwall, also used it in a YouTube beauty tutorial about her routine.


Charlotte Tilbury Matte Revolution Lipstick in Pillow Talk

Charlotte Tilbury Pillow Talk lipstick
Sephora

While stars often wear a full faces of Charlotte Tilbury products on red carpets, the brand’s Pillow Talk lipstick might just be its most iconic offering. Fans include Britney Spears and Meghan Markle, the latter of whom wore the bestselling pink-nude shade on the cover of Time magazine.


Tatcha The Rice Polish

Tatcha Rice Polish
Sephora

Markle’s also a longtime fan of this water-based exfoliant formulated with nourishing Japanese rice bran.

“I really love the Tatcha Rice Enzyme Powder,” she once told Allure, years before she gifted the stuff to guests at her 2019 baby shower. “It just sort of foams on your face and gives you a really subtle exfoliation.”


Color Wow Dream Coat Supernatural Spray

Color Wow Dream Coat
Sephora

Color Wow has wowed TikTokers and superstars alike. In addition to going viral on social media, the frizz-busting formula’s been used by everyone from Jennifer Lopez to Meredith Marks.


Armani Beauty Luminous Silk Foundation

Armani foundation
Sephora

Few bases have this type of fan base. Girogio Armani’s Luminous Silk tops our list of the most star-approved foundations, thanks to rave reviews from stars like Sydney Sweeney and Maude Apatow (the latter of whom called it “the best” during the duo’s joint Elle interview).

Meanwhile, makeup artist Lydia Sellers, who worked with Meghan Markle on “Suits,” once told Refinery29 it’s “really easy to sheer out,” as the star would ask her, “Can we just make sure my freckles are peeking through?”


Shani Darden Retinol Reform Treatment Serum

Shani Darden Retinol Reform Serum
Sephora

With a client list that includes Jessica Alba, Rosie Huntington-Whiteley, Shay Mitchell and Chrissy Teigen, Shani Darden’s one of Tinseltown’s foremost facialists — and her namesake skincare line’s a hit with stars and shoppers alike. Jennifer Aniston sang her praises in a recent Byrdie interview, citing this on-sale serum as a go-to.

“Shani Darden is a facialist here, and I love her,” she said. Her retinol is so good, and her serums are fantastic … She has a great lab that she works with, and the packaging is beautiful,” Aniston said


Yves Saint Laurent Touche Eclat All-Over Brightening Concealer

A YSL concealer pen
Sephora

Another (literal) highlight of the sale? This brightening pen, which Jennifer Lopez, Meghan Markle and Zoë Kravitz have all used.

The latter star once told Vogue she swipes some on when going foundation-free, explaining, “I love this stuff because it’s light and just kind of brighten things up.”


Laneige Lip Sleeping Mask

A mango lip mask
Sephora

Laneige’s delicious-smelling lip mask is a sweet success in Hollywood. The hydrating pout product has racked up a ton of celebrity fans, including Kendall Jenner, Brooke Shields and Kate Hudson.

“Why didn’t I come up with this?” the latter actress wondered in British Vogue interview this year. “This is the best product right now … It smells awesome. This is like a must-have.”  


Olaplex No. 3 Hair Perfector

Olaplex No. 3
Sephora

Plenty of stars treat their tresses with Olaplex, including Kim Kardashian, Billie Eilish and Dakota Johnson.

“I introduced Jennifer Lopez to Olaplex years ago and she immediately loved how soft, shiny and healthy her hair looked after using it,” celebrity colorist and Olaplex ambassador Tracey Cunningham previously told Page Six Style. 


Nars Orgasm Blush

Nars Blush
Sephora

Kim Kardashian reportedly called this pink shade her “all-time favorite blush,” while Margot Robbie once told Harper’s Bazaar it plays a role in her daily makeup routine.

Meghan Markle was also a fan back in her “Suits” days, when she told Allure, “I use it on and off camera because it gives you a nice glow from within.”


Dr. Barbara Sturm Glow Drops

Dr. Sturm Glow Drops
Sephora

Drop everything: Glow Drops are on sale. Oprah not only included them on her 2022 “Favorite Things” list, but also invested in the company.


Rare Beauty Soft Pinch Liquid Blush

Rare Beauty Soft Pinch Blush
Sephora

Don’t “Slow Down” your shopping just yet. Score Selena Gomez’s Rare Beauty bestsellers on deep discount, including this viral blush.


Kérastase Oléo-Relax Shampoo

Kérastase shampoo
Sephora

Kate Middleton is rumored to use Kérastase’s Oléo-Relax line to achieve that perfect brunette blowout, while Meghan Markle’s praised its conditioning hair masks.


Supergoop! Unseen Sunscreen

Supergoop Sunscreen
Sephora

Superstars and Page Six editors alike love Supergoop. The Unseen formula — billed as “totally invisible” and “weightless” — is a favorite of famous folks like Kaia GerberCamila CabelloMindy KalingRiley Keough and Lady Gaga.


Jo Malone London Wood Sage & Sea Salt Cologne

Jo Malone cologne
Sephora

If it’s fragrance finds you’re after, pick up the cologne Sofia Richie once called her “signature scent” in a video for the brand.


Sol de Janeiro Brazilian Bum Bum Cream

Sol de Janeiro Bum Bum Cream
Sephora

Want to shop Sol de Janeiro’s Dua Lipa-loved moisturizer? Do start now. The pop star included the viral Bum Bum Cream in a newsletter about her summer must-haves, where she described it as a“nourishing, firming lotion you can use all over.” 

Selena Gomez has also name-dropped the product over the years, while Blake Lively included it in her Amazon storefront.


Nars Radiant Creamy Concealer

Nars concealer
Sephora

Kendall Jenner and Jennifer Lopez have both swiped on this creamy concealer in beauty routine breakdowns. (And this writer is a fan of its buildable coverage and smooth finish.)


Dior Addict Beauty Ritual Set

A Dior Beauty Addict Set
Sephora

Searching for a present for someone who adores Dior? Sephora’s extensive gift set section includes this bundle featuring the brand’s viral lip oil. (For more present picks, check out our guide to the best beauty buys of the season.)


Pat McGrath Mothership I: Subliminal Eyeshadow Palette

A Pat McGrath Labs eyeshadow palatte
Sephora

Celebrity makeup artist Pat McGrath listed this palette among her must-haves in a recent interview with Page Six Style, saying eyeshadow is her “No. 1” most star-requested product.


Oribe Dry Texturizing Spray

Oribe Dry Texturizing Spray
Sephora

Meghan Markle once cited this spray as a go-to in an interview with Birchbox. “There is nothing like a hair flip,” she raved.

“When my hair is feeling a little weighted, Suanne, my hair artist on set, has me bend forward and she sprays a little Oribe Dry Texturizing Spray or nothing at all, and then has me ‘flip back hard’ to give my hair a little extra bounce.”